187. Joodito, or The Curse of Technical Apparel
Here in the Pacific Northwest many of us have been afflicted with Technical Apparelitus, a peculiar brand of sartorial disease that forces the sufferer to be garbed in highly technical outdoor apparel no matter the chosen activity.
Hence people will grocery shop in parkas that have scaled Everest, and have coffee in Bikram's yoga Lycra-infused halter tops.
I was briefly cheered when I saw the eco-friendly Nau come out with some tailored outdoor pieces, then saddened to hear they had collapsed, then confused to learn they were back again. (Just like being in love.) If you're an XXL they still have sale items on offer.
Joodito is an Etsy store that offers what I consider a better take on the ubiquitous cotton zip-up. Made from salvaged pieces, it's the kind of thing I'd make, and force Charlie to wear, if I only had a bit more skill.
Yay to those.... they look like they have the perfect level of snugness...
Posted by: susie_bubble | July 11, 2008 at 05:00
Wow, those are exceptional. Thank you for calling my attention to them.
Posted by: enc | July 11, 2008 at 08:12
right back at cha dude, with the linking. also; I so know what you mean. When I first went to Seattle I was like "are all these people on their way to go white water rafting and hiking?" and my hubby was like "no. starbucks." But then we went to REI and I sort of understood, it's definitely infectious. You think you want polar fleece vests even if you know you don't...weird.
Posted by: Milla | July 11, 2008 at 09:19
I'm glad to know about eco-friendly tailored outdoor pieces.
Thanks for the informations.
xx
Posted by: The Seeker | July 12, 2008 at 12:24
These are truly excellent and function pieces. I do love it when people really 'design' as opposed to regurgitate what has gone before.
Posted by: super kawaii mama | July 15, 2008 at 05:07